With Brazilian production facilities located in the south and north of Brazil,

Pegada stands out for its comfort technologies.

Brand
History

Established in 1989 in Dois Irmãos, Rio Grande do Sul, Calçados Pegada was created to produce comfortable, high-quality, and modern footwear.

Its comfort technologies belong to the brand DNA, always aligned with global fashion and technology trends, innovating on every collection.

Brand and
Product Concept

Brand and Product Concept

The brand designs footwear to accompany its customers in their daily achievements.. There are options that combine design and comfort technologies with quality and durability in casual fashion.

Brand Concept
Summary

Footwear for daily challenges and achievements.

Slogan

Daily Shoes for Daily Challenges

Boots

Casual shoes

Sapatênis Pegada

Casual shoes

Dress shoes

moccasins

sandals

Flip-flops

DNA Pegada
Pegada's DNA

Commitment to
Sustainability

Commitment to Sustainability

Our strong and committed brand embraces ESG (Environmental, Social, and Governance) principles, positioning itself as a leader in the industry. Pegada adopts sustainable practices and proudly holds the “Sustainable Origin” seal, the highest certification in the footwear market. This seal certifies our excellence in all relevant indicators, ensuring each pair of shoes reflects an unwavering commitment to the environment and social responsibility.

Selo Diamante origem sustentável

Sustainability
Management

A system-wide approach involving the entire organization, focused on continuous improvement.

Economic
Dimension

Actions today that ensure business longevity over time.

Environmental
Dimension

Preserving the business without compromising nature.

Social

Initiatives impacting society, including human and labor rights.

Cultural
Dimension

Preserving company culture while incorporating local, regional, and international elements.

Selo Diamante origem sustentável

Sustainability
Management

A system-wide approach involving the entire organization, focused on continuous improvement.

Economic
Dimension

Actions today that ensure business longevity over time.

Environmental
Dimension

Preserving the business without compromising nature.

Social
Dimension

Initiatives impacting society, including human and labor rights.

Cultural
Dimension

Preserving company culture while incorporating local, regional, and international elements.

Pegada
Product Concept

Audiences

A comprehensive product mix catering to diverse audiences, featuring comfort technologies and quality materials like leather.

Design

Footwear that combines design with comfort technologies.

Quality

Durability and quality in casual fashion for those striving for daily achievements.

Technologies

An outstanding balance of price, design, comfort, and technology.

COMPANY
FIGURES

The brand creates footwear for customers’ daily achievements, combining design, comfort technology, quality, and durability in a casual fashion.

years of
history

9 production
facilities

Over 13,000 points
of sale in Brazil

More than 5,400
employees

Exporting to more
than 60 countries

Producing over 7 million
pairs per year

15 exclusive
stores

Associação Brasileira de Franchising

ABF MEMBER

Certified by the
Brazilian Franchise
Association.

Diamond Sustainable Origin

Diamond Seal

Sustainable Origin

Associação Brasileira de Franchising

ABF Member

Certified by the
Brazilian Franchise
Association.

Diamond Sustainable Origin

Diamond Seal

Sustainable Origin